This year, Wonderfruit pledges to make a net positive ecological impact by investing in the Rimba Raya Biodiversity Reserve in Borneo, Indonesia. Here’s why and how:

A great tragedy is unfolding as we lose precious ecosystems to deforestation around the world. According to Dr. Sylvia Earle,Halting forest destruction would save the same amount of carbon over the next century as stopping all fossil-fuel emissions for ten years.” (Source: The World Is Blue: How Our Fate and the Ocean’s Are One 2014).

Wonderfruit is a founding member of the Natural Capital Alliance (NCA), a grassroots movement to protect endangered ecosystems by connecting eco heroes with capital. Among those eco heroes is Todd Lemons, who saved Indonesia’s Rimba Raya Biodiversity Reserve from deforestation. He pioneered the deforestation accounting methodology that became the basis of the UN-supported REDD+ (Reduced Emissions from Avoided Deforestation and Forest Degradation) program. Norway has already backed REDD+ with over $1bn, which helped lower Amazon deforestation rates by over 80%, and the country has pledged up to 1% of its GDP to the programme because it sees the economic logic of investing in nature. Find out more about Todd and the story of Rimba Raya here.

Wonderfruit is proud to participate in a historic Initial Coin Offering (ICO) of Rimba Raya Rainforest Bonds, which is 100% backed by REDD+ credits. REDD+ credits make it easy for anyone to offset their carbon footprint, which is critical to mitigating climate change.

Beyond ensuring the event is carbon neutral, Wonderfruit founder Pete has also personally pledged to be climate and biodiversity positive by protecting this critical ecosystem and by investing in 5 Year 20% Rimba Raya Rainforest Bonds (“RRB5”). Thanks to Blockchain startup Lykke, it’s possible to invest in RRB5, which can, in turn, be immediately converted into any major currency without transaction fees.